Table Of Contents
Terms and Conditions. . . . . . . . . . 2
LEGAL NOTICE. . . . . . . . . . . . 2
Table Of Contents. . . . . . . . . . . . . . . . . 3
Foreword By Khai. . . . . . . . . . . . . . . . 6
Introduction To ‘Recruit With Words’ . . . . . . . . . 7
Chapter 1: Why Copywriting? . . . . . . . . 10
Summary. . . 11
How Copywriting Will Benefit The Home Business Owner . . . . . 15
Chapter 2: Examples Of Powerful Copywriting At Work . . . . . . 17
Summary. . 18
Learning From The Juggernauts . . . . 19
David Garfinkel’s Magic Words . . . . . 23
Jo Han Mok – The Master Storyteller.. . . . . 24
Jaz Lai & Khai’s Products. . . 26
Chapter 3: The Key To Effective Copywriting . . . . . 28
Summary. . 29
It’s Always About The CONCEPT! . . 30
Understanding The Psychology Behind What The Prospect Is Thinking. . . 31
Chapter 4: The Easiest Way To Capture Leads For Your Home Business. . . 33
Summary. . 34
Writing An Effective Squeeze Page…. 35
Vertical Or Horizontal?. . . . . . 37
Headlines And Benefits. . . . . . 39
Chapter 5: The Easiest Way To Write Copy For Promo Emails . . . 42
Summary. . 43
Cashing In On Your List. . . . . 44
Writing Good Promotional Headlines . . . . . . . . 45
Writing The ‘Body’ To Get Maximum Click Through Rates . . . . . . . 46
Chapter 6: The Easiest Way To Write Powerful Blog Posts . . . . . . . 48
Summary. . 49
How To Blog Like A Powerful Copywriter . . . . . . 50
The Art Of The Pre-Sell Or The Softsell . . . . 54
Chapter 7: The Fastest Way To Drive Traffic From Social Bookmarks.. . 55
Summary. . 56
Digg Headlines. . . . . . . 57
“How I Learned To Be A Hair Styling Expert From A Bald Barber” . . . 57
Other factors. . . . . . . . . . . . . . . . . . . . . . 59
Chapter 8: The Art Of Writing A Good Press Release . . . . 60
Summary. . 61
What Is A Press Release?. . . . 62
Guidelines For Writing A Good Press Release . . . . . . . . 64
Chapter 9: AdWords – The Art Of Short Text . . . . . . . . . . 66
Summary. . 67
Choosing Keywords. . . . . . . . . . . . 72
Guide To Writing Simple And Effective Ads . . . . . . . . . . . . 78
Calculating Your Maximum Cost Per Click (CPC) For Your Keywords. . . . 81
Split Testing Your Copy. . . . . . 83
Chapter 10: The Art Of Writing A Good Affiliate Promo Page . . . . . 85
Why Do We Need To ‘Sell’ To The Affiliates? . . . . . 87
How To Ensure That Your Affiliates Keep Selling . . . 89
Chapter 11: The Art Of Writing A Good Sales Letter . 91
Summary. . 92
The Proper Sales Funnel. . . . 93
Swiping Your Way To Success . . . . . . . 95
Chapter 12: Maximizing Every Dollar . . . . . . 98
The Art Of The Upsell. . . . . . . 100
Downsells Work As Well. . . 101
Test And Track Everything! . . . . . . . . . 102
Conclusion:. . . . . . . . . . . . . . . . . . . . . . . 105
Final Thoughts. . . . . . . . . . . . . . . . . . 106
Recommended Resources………108
Is It Possible To Be An Instant Super Network Marketer? . . . . . . . . . . . . . . . 110
HERE’S HOW TO BECOME AN “INSTANT” SUPER NETWORKER, EVEN IF YOU’RE A COMPLETE BEGINNER IN YOUR NETWORK MARKETING BUSINESS!.. . . 110
CLICK HERE FOR MORE INFO! . . . 110
Sample Content Preview
Introduction To ‘Recruit WithWords’
Do you believe in MAGIC?
If I perform a magic trick before your very eyes, Would you believe in magic?
Well, I must admit. Even though I’m not able to pull a rabbit out of a hat, I’mplacing my bet on the fact that I can turn words into GOLD! All that is left forme to do, is to wait for my commission checks to arrive!
Welcome to ‘Recruit With Words’ where the skill of copywriting isdubbed as the modern day alchemy.
Mastering the art of copywriting is essential if you want to become the ‘Nouveauriche’ (French for New Rich) of this generation – especially where 21st century homebased businesses are concerned.
There hasn’t really been a generation before the YouTube generation, whereyounger people are able to achieve considerable wealth at a fraction of the time.Comparing to those who are still in traditional businesses throughout corporateAmerica, it’s completely worlds apart.
Other Details- 1 Ebook (PDF, DOC), 111 Pages
- 1 Ecover (JPG)
- Year Released/Circulated: 2012
- File Size: 2,697 KB
License Details:
Yes can be sold
Yes can sell resale rights or master resell rights
You can add the product into your product bundle or package and sell for a higher price
Yes can be added to a paid membership site
You CAN give the product away for FREE
You CANNOT offer the product as a bonus to another product you are selling. However, you can offer other bonuses to this product when selling
You CANNOT sell the product on auction sites such as eBay.com
You CANNOT use nor sell this product in a dime sale event, under any circumstances at all. An event that constitutes a dime sale is one whereby the product starts selling at a very low price and increases every dime after a certain time frame or with every purchase using the dime sale script