Hoodia PLR Autoresponder Email Series

Autoresponder Message Titles

Part 1- What Is Hoodia? – (290 Words)
Part 2- Where Is Hoodia From? – (279 Words)
Part 3- How Does Hoodia Work? – (248 Words)
Part 4- Hoodia Medications And Supplements – (312 Words)
Part 5- Marketing And Dangers Of Hoodia Supplements – (284 Words)

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Hoodia has gained popularity as a weight loss medication at the same time that concern over stimulant-based appetite suppressants is growing.  Most diet suppressants are stimulants, and can have harmful side effects, like the now banned Ephedra and Fen-phen.  In 1997, the South African Council for Scientific and Industrial Research (CSIR) isolated the active ingredient in Hoodia, P57.  They licensed to patent to P57 to Phytopharm, a United Kingdom-based pharmaceutical company.  Phytopharm originally partnered with Pfizer, and began to explore P57 in the hopes of creating a synthetic version.  While they managed to synthesize small quantities, the process was determined to be too expensive, and Pfizer pulled out of the deal in 2002. 

Phytopharm continued working with Hoodia.  This time, they tried to exploit natural Hoodia by extracting P57 from actual plants on a commercial scale.   This work is currently ongoing, as there have been some difficulties is domesticating Hoodia gordonii. The Hoodia currently available probably came from wild sources.  Phytopharm has recently partnered with the giant multinational Unilever in order to conduct clinical trials on Hoodia and potentially market a product by 2008.

In the meantime, many nutritional supplements claiming to contain Hoodia have flooded the market.  They can be found on late-night infomercials and on the internet.  There is some doubt as to the Hoodia content of the majority of these products, and none have undergone any rigorous testing to determine their effectiveness and safety.

Almost all the evidence for Hoodia is anecdotal.  There has been little research as of yet that a Hoodia supplement has no side effects.  There is also some evidence that consumers who are buying the supplements over the Internet or at health-food stores may not be getting what they’re paying for.  Many supplements seem to contain very little of the active ingredient in Hoodia.