Salespage Snapshot:
Table of Contents
Foreword
Chapter 1:
Business Planning Basics
Chapter 2:
Market Evaluation
Chapter 3:
Analyze Competition
Chapter 4:
Determine A Marketing Strategy
Chapter 5:
Decide What Extras You May Need Like Staff etc.
Chapter 6:
The Dangers In Not making A Business Plan
Wrapping Up
Sample Content Preview
Chapter 1:
Business Planning Basics
Synopsis
The business plan should prove that the business will generate enough revenue to cover expenses and make satisfactory return for bankers or investors. There are a number of ways of formulating a business plan but there are certain essential sections that they should all contain.
The Basics
There should be an executive summary of less than two pages at the start of the business plan which sells the plan and highlights its features.
A company summary should be included containing a factual description of the company, its owners and history. There needs to be a section referring to products and or services and their points of difference in the market.
It is essential to include a market analysis providing a summary of typical customers, listing competitors, referring to the market size and the expected growth.
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