Table of Contents
Introductory . 4
Chapter 1: Beginners Guide to Blogging . 7
Chapter 2: Blogging For Money . 10
Chapter 3: Affiliate Marketing and Blogging .. 12
Chapter 4: Effective Blogging 15
Chapter 5: Common Blogging Mistakes . 18
Chapter 6: Essential Blogging Tools 21
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Chapter 2: Blogging For Money
Blogging has become one of the most powerful economic forces on the Internet today. Thousands of speedy hands have taken to entering content into blog fields as a way to earn income or write about their life experiences.
From its early beginnings with sites like LiveJournal, blogging for money has become the latest craze. Today, the more popular blogs like jossip.com and Perezhilton generate close to a million dollars each year worth of advertising revenue. Blogging for money can certainly yield this result with tremendous work!
Webmasters can make extra money blogging through advertising programs, sponsorships, affiliate programs, merchandising, AdSense, and more. Advertising options for those making money through blogs have been skyrocketing over the past year with the most popular method through contextual ad programs like AdSense that pay-per-click. With targeted ads that reflect your blogs content, consumers are more apt to click. Create a blog with higher paying “keyword ads” ($1.00 a click is common!) and lots of traffic and an extra thousand can be made every month!
Discovering income from home blogs also means signing up for affiliate programs. Programs like Commission Junction, Amazon, and ClickBank pair you up with companies who pay commissions for sales through your blogs’ banner ad leads. These products may include soaps, clothing, computer products, and more. All bloggers have complete control over the type of ads appearing on their sites. A third way to make money online blogging is through sponsorships.
Highly regarded blogs with thousands of visitors every month can be acclaimed by companies looking to sponsor the blog for advertising space. Although it takes hard work to reach the top, money making opportunities are endless. Remember, there is more room at the top than there is at the bottom!
Finally, making money through blogs may mean creating other digital assets to sale to act as secondary income streams. Your blog may complement an e-book or course you’re selling and may double up as a discussion board to retain clients. In addition, bloggers can advertise freely on their sites. Monetizing blogs can happen in many different ways.
Many freelance writers find themselves hired by bloggers to come up with dynamic content for their journals. This content serves as sales pitches to the contextual ads that may appear on the site, benefiting both the blogger and the “hired gun.”
To start blogging for money, type in blog into any Google search. If you want blogs to pay you instead of launching your own operation, you can do that too. Blogging is an excellent way to earn that side cash.
Chapter 3: Affiliate Marketing and Blogging
Affiliate marketing is one way in which bloggers utilize their blog to generate revenue.
The amount of revenue generated by a blog featuring affiliate marketing links may vary significantly depending on the amount of traffic the blog receives as well as the compensation offered for the affiliate marketing. Affiliate marketing essentially entails creating a link on the blog to another company’s website.
The other company then compensates the blog owner according to a previously agreed upon contract. This compensation may be awarded in a number of different ways. The blog owner may be compensated each time the advertisement is served, each time a unique website visitor clicks through the advertisement or each time a blog visitor performs a desired action such as making a purchase or registering with the website.
This article will discuss some aspects of affiliate marketing which bloggers should understand including selecting opportunities carefully, maximizing the income potential for these opportunities and understanding the requirements associated with these affiliate marketing opportunities.
Selecting Affiliate Marketing Opportunities
There is a wide variety of affiliate marketing opportunities available. Many different companies and websites offer affiliate marketing opportunities. In most cases the blog owner simply needs to submit the website address of his blog along with some other basic information for approval. In most cases the company is not likely to reject the application unless the content of the website is deemed to be objectionable or otherwise in conflict of interest with the company’s goals.
However, although getting approved to display affiliate links on your website is a rather simple process, this does not mean blog owners should select these affiliate marketing opportunities without discretion. It is a far better idea to carefully select affiliate marketing opportunities with companies who are of interest to the target audience of the blog.
A well-focused blog that is reaching a specific target audience should seek to display marketing links directing website traffic to companies which complement the blog without acting as direct competition to the blog. This helps to ensure the blog visitors will not only be interested in the affiliate marketing links and therefore more likely to click on the links but will also help to ensure the blog visitors do not find the affiliate marketing links to be bothersome.
Maximizing Affiliate Marketing Opportunities
Once blog owners have selected affiliate marketing opportunities it is time to consider how they can maximize the profit generated by these links. There are a couple of critical factors which blog owners should carefully consider to help maximize their profit from affiliate marketing. This includes regularly evaluating the effectiveness of the affiliate links and promoting the blog to maximize traffic.
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