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Table of Contents
Foreword
Chapter 1:
Networking Basics
Chapter 2:
Understand How Busy People See Networking
Chapter 3:
Make Your Communication Memorable And Unique
Chapter 4:
Get An Introduction From A Mutual Friend
Chapter 5:
Learn How To Be Interesting And Convey That
Chapter 6:
The Importance Of Being Genuine
Wrapping Up
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Chapter 1:
Networking Basics
Synopsis
No business can survive in isolation and no individuals in business can survive in business in isolation from others. Business is fundamentally all about relationships and connectedness with others.
The Basics
Networking is about building relationships with people who are happy to tell others about you and what you do. Word of mouth advertising like this is the most cost effective and powerful advertising.
Business people undertake networking in any group situation. They may seek to attend meetings, seminars and presentations related to their business in order to come into contact with others that work in their field.
There are organizations that are designed to support networking and networking can be undertaking in any social setting or gathering if it is deemed to be appropriate.
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