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Table of Contents
Chapter 1 – Understanding Web 2.0………………………2
Chapter 2 – Quick Look at Using Web 2.0 Sites for Marketing..5
Chapter 3 – How to Use Web 2.0 Social Networking Sites to Maximize Your Marketing Efforts…7
Chapter 4 – Using a Web 2.0 Blog as Marketing Avenue………………………….12
Chapter 5 – Marketing with Social Bookmarking Sites…………………………….15
Chapter 6 – Video Submission Sites……………………………………………………….17
Chapter 7 – Web 2.0 Marketing for EBay Sellers…………………………………….20
Chapter 8 – How Musicians Can Dominate the Web 2.0 Market………………..22
Chapter 9 – Marketing With Podcasts…………………………………………………….24
Chapter 10 – Resources………………………26
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Chapter 1 – Understanding Web 2.0
For many people the term Web 2.0 is complicated. They fail truly to understand what this is and how it works. Many so-called experts have tried to give their long drawn out technical explanation of this type of web site. The problem is though is that use so much jargon and hard to understand technical mumbo jumbo that an average person will need a Rosetta stone to decipher what these experts are saying.
One of the definitions that I came across when I first started looking into Web 2.0 was that is was a term to characterize design patterns in what they called a constellation of a new generation of web applications. They went on to speak of infrastructures and new and improved collaborations. The further I read on the more confused I became. The only thing that I was able to gather from what the writer of that page was talking about was that; Web 2.0 was a phrase coined by O’Reilly Media in 2004. Understanding who coined the phrase was not going to help me to understand how this new generation of web applications was going to benefit me.
The only way I figured I was going to learn what this was all about was to jump in headfirst and start using these sites to my advantage. With no real understanding of these sites true purpose and the workings of the sites, I was leery for some time. After utilizing different variations of Web 2.0 sites, I have now figured out what this is all about, once you remove the confusing tech talk. Is it not about time though for the average person to understand what this concept is? Well hold on because I am getting ready to explain this concept to you in easy to understand plain English.
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- Year Released/Circulated: 2008
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