Double Your Website Conversions Personal Use Ebook

Table of Contents

Ease of Navigation … 3
Most important info above the fold . 4
Correct sizing of pictures 5
Lead visitors through the site ….. 6
Multiple calls to action … 7
Subscription box 7
Video on the site …. 10
Phone # on top right ….. 12
Pages should include …. 13
Phone number & Address details … 15
Call to action on every page ….. 17
Unique selling proposition clear ….. 20
Personal branding .. 21
Correct use of Images … 23
Photo of owner 24
Non-Distracting design . 25
Trust factors ….. 26
Credit card logos …. 27
Multiple ways to contact …. 28
References/Testimonials …. 29
Relevancy … 30
Audio from owner . 31
Blog + Frequency of posts .. 32
Avoid Flash and frames 33
All links working ….. 34
RSS installed ….. 35
Facebook…. 36
Twitter . 37
Testimonials ….. 38
Optimization for keywords . 40
Captions, Alt Text … 41
Nice fonts … 42
Centered layout ….. 44
Dark text on light background .. 45
Plain background … 46
White space ….. 47

Sample Content Preview

1. Ease of Navigation: Make sure the site is easy to use and straightforward.

When thinking about how your site will look and be used, make sure that the menu bar is easy to find and is clear. Use headings that aptly describe the information they contain.

Also, don’t try to be overly creative or innovative in a way that makes people confused when they come to your site. Stick to what has worked for other websites and try to make your site look (in general) like the majority of other sites out on the web. For instance, have the menu along the top of the page or on one of the sides. Don’t try to be creative and put it on the bottom of the page or make your headings unclear; this will only confuse and aggravate your visitors.

The navigation of a website is important in helping visitors quickly find the content they want. It can also help search engines understand what content the webmaster thinks is important.

Plan out your navigation based on your homepage. All sites have a home or “root” page, which is usually the most frequented page on the site and the starting place of navigation for many visitors. Unless your site has only a handful of pages, you should think about how visitors will go from a general page (your root page) to a page containing more specific content.

Other Details

- 2 Ebooks (PDF), 47 Pages
- Year Released/Circulated: 2015
- File Size: 1,973 KB

License Details:

You have a personal use license. Please DO use this info to grow your business but you cannot sell this product nor give it away.