Email Marketing 101 Mrr Ebook

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Table Of Contents

Email Marketing 101 . . . . . . . . . . . 1
Developing and Managing Your Ezine . . . . . . . . . . . 1
Introduction . . . . . . . . . . . . . . . . 4
Chapter 1 . . . . . . . . . . . . . . . . . . . 5
All About Ezines . . . . . . . . . . . 5
The Ease of the Ezine . . . . . . . . . . . . . . . . 5
Ezine Drawbacks . . . . . . . . . . . . . . . . . . 5
What’s Your Ezine About? . . . . . . . . . . . 6
Why an Ezine? . . . . . . . . . . . . . 7
Chapter 2 . . . . . . . . . . . . . . . . . . . 9
Managing Your Ezine . . . . . . . . . . . . . 9
Developing Your Lists . . . . . . . . . . . . . . . 10
Managing Your Lists . . . . . . . . . . . 12
List Servers . . . . . . . . . . . . . . . . 13
What About the Unsubscribers? . . . . . . . . . . . 13
Bounced Emails . . . . . . . . . . . . . . . . . . 14
Double Opt In . . . . . . . . . . . . . 14
Ezine ISSNs . . . . . . . . . . . . . . . 15
Your Ezine’s Website . . . . . . . . . . . . . . . . 16
Automating Your Ezine . . . . . . . . . . . . . 17
Acquiring Useful Information on Your Subscribers . . . . . . . . . . . 17
Testimonials . . . . . . . . . . . . . . . 18
Chapter 3 . . . . . . . . . . . . . . . . . 20
Advertising Your Ezine . . . . . . . . . . . . . . 20
Timeframe of Advertising Campaign . . . . . . . . . . . . . . . . . . . . . . 20
Budget . . . . . . . . . . . . . . 21
Tracking Your Campaign . . . . . . . . . . . 21
Analyzing Who Your Visitors Are . . . . . . . . . . . 22
Advertising Options . . . . . . . . . . . . . 2 3
J oint Ventures . . . . . . . . . . . . 2 4
Newsgroups, Discussion Forums and Announcement Lists . . . . . . . . . . . 24
Ezine Directories . . . . . . . . . . . . . . . . . 25
Testing Ads with Ad Tracking Software . . . . . . . . . . . . . . . . . 25
Ezine Ad Copy . . . . . . . . . . . 26
Taking It Up a Notch . . . . . . . . . . . 28

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Introduction

Email marketing is one of the most profitable businesses you can participate in on the web. After all, most people use their email more than their phone these days and it’s changed the way people do business around the world. Because email is global this means that through email marketing you can profit from people all around the globe, not just in your area. The world is where the power of email marketing comes from.

For marketers, it’s hard to determine whether their product or their mailing list is more important. The wise, and typical, business person would put their product at number one, but if you really think about it – you would have no product if it weren’t for marketing. You have to have demand to have a profitable product and email marketing allows you to develop that demand. In fact, your product will do poorly without the right advertising campaign to back it and sell it. It is not uncommon to find numerous product owners on joint venture forums search for people who are selling advertising space so that they can get their products out on the market. This is another area where email marketing is in high demand.

The other great thing about email marketing is that you don’t have to be a person with a product. If you are able to build a large mailing list, you can sell other people’s products and profit off of affiliate programs and commissions. You can also profit from selling advertising space to the product owners of the world. In fact, many profitable newsletters or ezines were started before there was product.

In this eBook you will learn all about email marketing and how you can have a profitable ezine or newsletter, whether you are selling your own products or somebody else’s.

Other Details

- Ebook (PDF), 28 Pages
- Salespage (HTML)
- Ecover (JPG)
- Year Released/Circulated: 2007
- File Size: 634 KB

License Details:

[Yes] Includes Reseller Website
[Yes] Can sell Master Resale Rights
[Yes] Can be added to paid membership sites
[Yes] Can be offered as a bonus to one other product
[Yes] Can be packaged
[NO] Can be offered through auction sites
[NO] Can be given away
[NO] Can be added to free membership sites