Email Marketing For Newbies PLR Ebook

Table of Contents

Introduction
What‘s an autoresponder? ……….. 5
How can I make money with autoresponders? ……………. 6
Pick a topic
Your personal interests and areas of expertise ……………. 8
A self-quiz for finding a topic ….. 10
Marketability: Will they buy? …… 13
A quiz for marketability …………. 13
Research your market
Searches: Google, eBay, Amazon ……………. 17
Groups and forums .. 23
Survey Says? Conducting marketing surveys 25
Sample marketing survey ………. 29
Create content
Original content ……. 30
Affiliate and reseller programs … 33
Craft your autoresponder messages
Making your product irresistible . 42
Testimonials: A marketer‘s best friend ……… 44
Spam-Me-Not: Avoiding too much hype ……. 47
Spam filters: Is your message zap-proof? …. 49
Formatting your autoresponder messages … 50
Set up your site
Name your domain … 54
Web hosting: free or fee? ………. 57
Accounts you need: NameStick, PayPal, ClickBank …….. 62
A note on web site content …….. 63
Build your opt-in list
Free methods: articles, e-books and mini e-courses …… 64
Paid methods: PPC campaigns, classifieds, and co-registration lists . 66
Drive traffic to your site
Keywords: Optimize, don‘t stuff . 73
Keep visitors coming back ……… 74
The No-Spam Diet: Black and white listing .. 75
Launch your list building campaign …………. 77
Sample Autorseponder Messages ……… 79

Sample Content Preview

Testimonials. Testimonials are statements from customers about their satisfaction with your product. These can range from short blurbs to full-page letters, and can be used for a variety of purposes, including establishing credibility. A full discussion on getting and using testimonials can be found later in this book.

Articles. If you choose a topic that you‘re interested in but haven‘t had much experience working with, you will have to do some research. As you find out more, you can write short, informative articles on your subject and publish them on the internet to establish yourself as knowledgeable in your field. There are hundreds of thousands of web sites looking for content that will be happy to publish articles with your byline and a link to your web site. Look for sites relating to your topic, or try these general article submission sites to spread your name around the internet (no, really; that‘s a good thing):

 iSnare.com: Maintains a database of over 200,000 free articles. Add your own, and get great content for your web site while you‘re there.

 ArticleBeach: A search engine directory of articles. Submit your article for inclusion in their expert database.

 EzineArticles: Allows e-zine or e-mail list publishers to post informative articles free for use on other people‘s sites or in their e-zine or newsletter.

 IdeaMarketers.com: Free articles and web content for web site owners. Submit your article and showcase your work, and get more content for your site.

 ArticleCity.com: Another database of articles for free use by the online public.

Marketability: Will they buy?

We‘ve mentioned that the topic you choose has to not only be of interest to you, but also have widespread appeal. This is the marketability factor. You will have to be able to make your product interesting and attractive to buyers. So you‘ll need a subject that a broad audience can relate to.

How can you tell if your topic will interest enough buyers to make your autoresponder campaign successful? The following quiz will help you determine the marketability factor for your product.

QUIZ: The Marketability Factor

Answer the following questions as thoroughly as possible to help figure out whether your topic has mass-market appeal.

1. How often do you hear your topic mentioned in the news? If the news media considers your subject important enough to report on with regularity, it‘s probably something quite a few people are interested in. Televisions, magazines and newspapers are looking for ratings, and they get them by drawing large audiences with the information they present. The broader the audience they feel can be reached with a topic, the more often they will seek to cover it.

2. How many products are available on the market relating to your topic? Finding out you have a lot of competition is not necessarily a bad thing. It simply means there is a large enough consumer base to support products that deal with the topic—and that will include your product.

3. What is the approximate age range of people who would find your topic interesting? The best topics have broad demographical appeal. If your subject can interest anyone from teens to retirees, you have a great shot at creating and selling a successful product.

4. How fast would you act on a great deal for a product relating to your topic? How about your friends? Would you jump at a bargain if it related to the topic you‘ve chosen? And how about the people you hang out with—your easy-to-reach target market? The sooner you can hook people into a sale during the buying process, the more likely your autoresponder campaign will be profitable.

5. What are the benefits of knowing more about your topic that customers would gain by buying your product? People want to know they‘re getting what they pay for. Your topic should be able to provide buyers with some tangible knowledge or skill they would not otherwise have if they hadn‘t purchased your product. Being able to list the benefits of your product will also help in your marketing, which will be discussed further in this book.

The Marketability Factor Quiz: The Quickie Version

Other Details

- 1 Ebook (PDF, DOC), 108 Pages
- 1 Squeeze Page (HTML)
- 2 Ecovers (PSD, PNG)
- Year Released/Circulated: 2022
- File Size: 12,642 KB

License Details:

[YES] Can be sold
[YES] Can offer Resell Rights
[YES] Can offer Master Resell Rights
[YES] Can resell Private Label Rights
[YES] Can be edited
[YES] Can put your name as the author
[YES] Can be broken down into articles
[YES] Can be used as web or e-zine content
[YES] Can be added into membership sites
[YES] Can be sold in any format
[YES] Can be packaged
[YES] Can be offered as a bonus
[YES] Can be sold on auction sites
[YES] Can be published offline
[YES] Can be given away (in any format)