Email Marketing Magician Mrr Ebook

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Table Of Contents

Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
What is e-mail marketing? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Adding prospects to your mailing list the wrong way… . . . . . . . . . . . . . . . . . . 6
Spam is the e-mail marketers #1 enemy . . . . . . . . . . . . . . . . . . . . . . . . 6
Sometimes, spamming is obvious… . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
And sometimes it’s not… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
So guess what happens? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Adding prospects to your mailing list the right way… . . . . . . . . . . . . . . . . . . . 12
Automation is necessary straight out-of-the-box… . . . . . . . . . . . . . . . . . . . . 12
Adding a subscription form to your site… . . . . . . . . . . . . . . . . . . . . . . . . . 14
Targeted traffic is the key… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
Effective landing pages need a bribe… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
Different types of landing pages… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
Making sure that your e-mail information collection works… . . . . . . . . . . . . . . . . . . . 23
What autoresponder should you use? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
The importance of double opt-in… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
Go for an immediate sale… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
Working your list the Web 2.0 way… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
The ‘Black Death’ approach to e-mail marketing… . . . . . . . . . . . . . . . . . . . . . . . . . . 28
E-mail marketing is relationship marketing… . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
Information plus a message most of the time… . . . . . . . . . . . . . . . . . . . . . . . . . . 30
Regular autoresponder e-mail messages . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31
‘My real world’ messages… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32
Your regular newsletter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33
You need to know what they want… . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33
Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35

Sample Content Preview

Introduction

Have you ever seen those headlines or comments on web sites and in newspapers that start with ‘I wish I had a dollar for every time that…blah, blah, blah’?

If you have, then you probably understand that this phrase is generally used as a way of suggesting that the writer or commentator has heard a particular phrase or saying so many times that they are fed up hearing it, and that moreover they do not agree with it.

Well, because I enjoy a good game as much as the next person and don’t want to be left out, here is my contribution to the genre.

“I wish I had a dollar for every time that I have heard that ‘e-mail marketing is dead’”.

This is a phrase that has been increasingly bandied about the online business marketplace for the last year two and yet it is no more true now than it was when the notion was first raised.

The fact is, e-mail marketing is still very much alive and kicking, still one of the most effective ways of building your business in a way that is both effective and efficient.

What cannot however be denied is that the nature of e-mail marketing has changed over the past year or two, and is likely to continue to change in the future.

As any experienced online marketer understands, e-mail marketing is just one aspect of promoting and developing your business and it does not exist in a vacuum, completely detached from everything else.

Hence it follows that developments in other areas of online marketing are affecting the way you should use e-mail as a marketing and business development tool.

Indeed, it cannot be denied that the very nature of the internet has changed beyond all recognition over the past few years and those changes have had a profound effect on how you should use e-mail to market your business most effectively.

This report is focused on what you need to do and the changes that you might need to make in order to be able to use e-mail marketing most effectively and profitably in the current marketplace.

However, before moving on to start looking at marketing and promoting using e-mail, let us start by considering the basic concepts of e-mail marketing.

Other Details

- Ebook (PDF), 35 Pages
- Salespage (HTML)
- Ecover (JPG)
- Year Released/Circulated: 2009
- File Size: 1,046 KB

License Details:

[YES] Can be packaged with other products
[YES] Can be offered as a bonus
[YES] Can be edited completely and your name put on it
[YES] Can be added to an e-course or autoresponder
[YES] Can be added to membership sites
[YES] Can sell Resale Rights
[YES] Can sell Master Resale Rights
[NO] Can be offered through auction sites
[NO] Can sell Private Label Rights