Salespage Snapshot
Table of Contents
Foreword
Chapter 1:
Adwords Intro
Chapter 2:
Getting Around In AdWords
Chapter 3:
Starting A New Campaign
Chapter 4:
How To Set Up Your Campaigns
Chapter 5:
Contents Ads Or Paid Ads Listing
Chapter 6:
When To Show Your Ads And When Not To
Chapter 7:
Gauging AdWords Competition
Chapter 8:
Using Landing Pages
Chapter 9:
Maximizing ROI
Chapter 10:
Important Tips
Wrapping Up
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Chapter 2:
The Benefits Of E-mail Marketing
As in anything one always looks for the benefits before making the decision to use any marketing tool. Besides this the marketing tool must be compatible with the product itself.
As the internet is fast becoming a very important tool to reach large amounts of viewers, choosing to use email marketing could prove to be viable indeed.
How To See The Benefits
The most important benefit evident is the fact that every corner of the world can be reached through email marketing. There are no limitations in using email marketing to reach the target audience.
The relatively low cost involved in using email marketing makes it a very popular tool for creating the direct contact factor. This is better than having to expose the product or service to a wide viewing audience who may not even bother to open the site. Less time and effort is necessary for this style of marketing.
Creating the interactive platform is also another benefit of email marketing. Using campaigns that are innovative and audience focused will ensure the recipients attention.
Adding the factor of being more personalized further ensures a certain level of loyalty between both parties.
There are no time constraints when using email marketing as the recipient can view the mails at their convenience and comfort. This then also allows for the circumstance where fairly immediate responses can be seen. In comparison other tools may take longer and thus creating an unacceptable timeline of delays and disappointments.
The simplicity factor should be overlooked when it comes to choosing the most appropriate tool to use. Sitting in the comforts of home this exercise can be carried out with the minimal amount of fuss and accompanying resources.
Using email marketing also provides for the Opt-in and unsubscribed options. This allows the user to target only those who are genuinely interested in what is being offered.
Chapter 3:
How To Use E-mail Marketing Correctly
Large and small businesses all around the world are using email marketing as a tool to increase sales and bring in a high revenue percentage. Comparatively easier to use and definitely more effective in reaching the target audience email marketing is fast making an impact in the business world.
Get A Grip On How To Do It
However as is all things good there should careful thought and implementation methods to ensure the email marketing too is used effectively.
Below are some of the relevant facts that should be considered when deciding to use the email marketing tool:
• Having sound knowledge and a very clear plan on which the desired target audience is very important to the success of using email marketing.
This tool only works when it is specifically directed to the recipients who would have some level of interest in the product or service being offered.
• Another area to consider is the understanding the statistics, metrics and analytics involved in email marketing. There is documented proof on the reasons most people ignore these email and some of which are because the content is repetitive and boring and also because the email are too frequent.
• Understanding that the process of attracting the customer to the actual purchasing stage consist of only a small window, the pitch and signing up steps must also be very short and simple.
Most target viewers attention spans are rather short, thus the key to keeping the attention is to ensure speed and simplicity. Using other tools like RSS URLs to RSS directories are also helpful.
• Making use of other media tool to enhance the overall process or experience is also something that should be explored to ensure the effectiveness of email marketing. Social media networks like Twitter, YouTube, FaceBook, and others should be underestimated in its capabilities to be an added source of connecting to potential customers.
Other Details- 1 Ebook (PDF), 25 Pages
- 2 Graphics (PNG)
- 1 Squeeze Page (HTML)
- Year Released/Circulated: 2017
- File Size: 2,884 KB
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