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Table Of Contents
Foreword
Chapter 1:
The Evolution of Home Business and Network Marketing
Chapter 2:
Becoming A Leader Without Ever Meeting Anyone
Chapter 3:
The Good and Bad Of Lists
Chapter 4:
Picking The Company
Chapter 5:
The Glue Is In The Rapport
Chapter 6:
Low End Products and Upselling
Chapter 7:
When Is It Time To Let Go
Chapter 8:
Sustaining Your Empire
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Chapter 1:
The Evolution of Home Business and Network Marketing
Time To Update
Sound like something you’ve been through? Regrettably and unhappily, we have all been there haven’t we? Ostracized by neighbors, friends, even the letter carrier runs past the house in order to avoid you answering the door. Dinosaur marketing. That’s what we were instructed. Everybody is a candidate for your business or products. Everybody.
Thank goodness, things have evolved and marketing for your home business has evolved also. No longer is it essential to beat individuals up attempting to convince them to sign up with your opportunity. Reality is, every opportunity out there is unique and everybody has something special. But how do you pull in the individuals to you that truly want what you have?
Get them to come to you. That’s correct. Get individuals to come to you by branding yourself as somebody exceptional. Somebody who’s well-educated in their field. Somebody who’s seen as a leader. Somebody they prefer to do business with and not somebody who they would like to hightail it away from when they come along.
We must utilize attraction marketing. We’ve heard the term many times recently (unless you’ve been on a deserted island) but not everybody is quite up to speed on what it is and how it goes.
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- Year Released/Circulated: 2010
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