How To Become a Pay-Per-Click Marketing Master Plr Ebook

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Ebook Table Of Contents

INTRODUCTION    3
What Exactly Is Pay per Click Advertising?    4
How Does Pay per Click Advertising Work?    4

GETTING STARTED    5
Selecting Effective Key Words That Won’t Break the Bank    5
Types of Pay per Click Programs    6
The Best Pay per Click Programs on the Net    9
How to Choose a Pay per Click Program    10

PAY PER CLICK ADVERTISEMENTS THAT SELL    13
Turning Clicks into Sales    13
Choosing Your Words Carefully    14
Writing the Effective Advertisement    14
A Short Word About Legalities    16
An Advertisement Checklist    17

BUILDING ON THE FOUNDATION:
WORKING YOUR WAY TO PAY PER CLICK DOMINATION    18
Before You Make That Leap    18
The Next Step    19
Never Stop Testing    20

DEVELOPING YOUR OWN PAY PER CLICK PROGRAM    20
What You Need    21
Affiliate Management Software Options    22
Affiliate Management Service Options    23
Other Affiliate Management Options    24
How Much Do I Pay My Affiliates?    25
Where Are the Affiliates Hiding?    25

SUMMARY REVIEW    26
Getting Started    27
Keeping It Cheap    27
Maximizing Your Sales    28

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INTRODUCTION

Pay per click advertising is one of the best ways to market sales websites. The idea began with affiliate marketing, and grew into a billion dollar industry. There are several advantages to pay per click advertising that you will not find in any other internet marketing strategy.

Pay per click marketing is affordable and budget friendly. In most cases you can set monthly spending limits on your account. Since you only pay for clicks to your site, you will also find that you spend less money on advertising as a whole. With pay per click advertising you are not spending a lot of money for ads that may or may not generate traffic.

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