Info Graphics PLR Ebook

Salespage Snapshot:

>>> Click Here To View Full Sales Page…

Table of Contents

Introduction to Info Graphics . 4
Example Info Graphics .. 6
The Truth Behind Info Graphics …. 9
Anatomy of a Successful Info Graphic 10
Important Parts of an Info Graphic .. 10
Headline .. 10
Information …… 10
Images …. 11
Charts & Graphs …… 12
Contact Information . 12
Call-To-Action .. 13
Resources for Info Graphic Creation … 14
Photoshop ……. 14
GIMP ……. 14
Piktochart.com . 15
Visual.ly … 15
Infogr.am . 15
Graphic Resources ….. 16
Final Words . 17
Resources … 17

Sample Content Preview

Example Info Graphics

On the following pages are a couple of examples of info graphics. These were made with the free version of Piktochart.com so you can see an example of the type of info graphics you can create with freely available online tools such as this one. You can use other tools to create these graphics, but by using this free tool to create the examples you can see just how effective such tools can be. The first graphic, shown on the next page, took approximately 20 minutes including making notes, researching all of the statistics, and putting together the actual graphic. Since this graphic used the free version of Piktochart.com, the only investment was the time it took to create the graphic.

The second graphic, shown on the page immediately following the first example, took about 15 minutes total. Again, this used the free version of Piktochart.com, so the investment was nothing more than the time it took to create it.

You will notice that these two examples contain a few basic elements in common. These elements include a headline, information, images, and other elements that are important for creating successful info graphics. We will take a look at these elements in depth later, but for now, just take a look at these examples and use them to understand how to draw the eye using color, images and words, and how to get people to read the information you present.

The example graphics are found on the next two pages of this report.

The Truth Behind Info Graphics

Unless you use the Internet primarily for email and little else, you’ve probably already been a witness to the popularity of info graphics. These graphics are showcased prominently all over the Internet, from blogs to social media sites and pretty much everywhere in between.

Perhaps the best place to showcase your info graphics, and certainly the most popular these days, is Pinterest. Pinterest is responsible for the current popularity of info graphics, due in large part to its visual format and its natural ability to spread content virally.

Some info graphics on Pinterest have generated massive numbers of views and hundreds of re-pins. As an example, Mashable has created a collection of some of their favorite info graphics, many of which have several hundred re-pins. With 200, 300, 400 and even more re-pins, it’s not difficult to imagine how many views these graphics have received!

Here is the list:

http://pinterest.com/mashable/infographics/

This list will also give you some ideas for creating your own info graphics, so you can see different examples of layouts, the type of information people find interesting, and other great ideas.

One thing to keep in mind is that not all info graphics are successful. Many will get very few views and even fewer shares, and it’s not always immediately apparent as to why certain info graphics fare better than others.

Anatomy of a Successful Info Graphic

The very first thing to remember when creating info graphics is that the visual element is absolutely critical. Sure, the information you are relaying through the info graphic is also very important, but the graphic itself must be aesthetically pleasing in order to grab and keep the viewer’s attention.

Important Parts of an Info Graphic

1. Headline

2. Information (statistics, facts, etc.)

3. Images

4. Charts & Graphs

5. Contact Information

6. Call-To-Action

Let’s take a look at how these different elements should be incorporated into a successful info graphic.

Headline

The first thing you’ll notice on most info graphics is the headline. The headline should really pop off the page and grab attention. Not only should it be visually eye-catching, but it should be something that will make people want to keep reading your graphic.

Ideally, you want your headline to be short and to-the-point. Make sure it lets people know what your info graphic is about using just a few words, and make sure it is interesting enough to make people want to read your entire graphic.

Information

The meat of any info graphic is the information included in it. The trouble with many info graphics is that either they try to focus too much on marketing and too little on presenting interesting or useful information, or they just include far too much information and cause viewers to lose interest.

Above all, you must remember that your info graphic must contain information that is either useful or interesting. No one is going to pay much attention to a graphic that is purely commercial in nature, and they certainly aren’t likely to share it.

Info graphics must be shareable in order to be truly successful. You must create them to be viral. The only way people are going to share your info graphic is if the information contained within it is either very useful or very interesting in some way.

Images

Another important component of an info graphic is the graphic element – specifically the images. You’ll notice that the vast majority of info graphics don’t use photographic elements. Instead, they make use of drawings, cartoons and icons.

Harness the Power of Info-Graphics!

There are several reasons for this:

1. Photos increase file size significantly.

2. It can be difficult to find exactly the right photo.

3. Photos are generally rectangular in shape and don’t fit the info graphic format well.

4. Photos often don’t attract as much attention as simple icons.

Icons and drawn elements can be extremely powerful when used correctly. They can draw the eye toward crucial elements of your presentation and help make the document appear more professional. Fortunately, there are millions of free icons out there for use, and you can also purchase interesting icons at various stock photo and graphic agencies.

Other Details

- 1 Ebook (PDF, DOC), 19 Pages
- 7 Part Autoresponder Email Messages (TXT)
- 1 Squeeze Page (HTML, PSD)
- File Size: 15,013 KB