Make Your Presentations Pop Plr Ebook

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Let’s take a look at a Prezi presentation: >>http://prezi.com/5ye8po_hmikp/10-most-common-rookie-presentation-mistakes/

At first sight, this looks a bit like a standard infographic or video, however once you begin interacting with it, you’ll see some real “magic” happen. Each of the red circles you see in this presentation can be zoomed in to view it at full size.

Make Your Presentations Pop!

Not only that, but you can zoom around the entire presentation by clicking and dragging inside the presentation window.

Even better than that? Each of these red circles can have its own additional content. For example, this one has a video that you can view:

Let’s take a look at another Prezi presentation (warning, this one plays music automatically!):

Make Your Presentations Pop!

>>http://prezi.com/t9jovhggm3md/26-steps-to-follow-to-develop-your-website/

This presentation includes music, bold colors, and interesting icons to make it more vibrant and interesting. As you use the arrows at the bottom, you will navigate through the various elements of the presentation, and you can also drag it around to look at previous elements.

As you can see, this level of interaction makes it more likely that visitors will pay attention to your presentation, because they must actually interact with it in order to view it fully. Also, many presentations made with Prezi are entertaining in addition to being informative and useful, so they’re much more engaging than standard presentations.

Make Your Presentations Pop!

Structuring a Great Presentation

When creating a presentation, it’s important to keep structure in mind as you create it. Structure is key, because you need to keep critical elements organized in order to deliver your message in a way that will really get your audience to absorb and understand it.

The best way to do this is to create an outline of all the key points you would like to deliver in your presentation. Ideally, this should be anywhere from 5-15 key points, but it could be more or less depending on the message you need to deliver.

If you try to add more than this, a few things will happen. First, people will get bored and leave before they finish your presentation. Second, people will forget the points you’ve made, rendering your presentation practically useless. Thus, it is better to stick to a small number of important points.

If you need to make more than a few points, create a second presentation. You can always link to another presentation from the first one if you need to. Just keep each one tightly themed.

Planning is so crucial that it cannot be stressed enough. Pick a few key points that you feel you must make, and outline those points to form the structure of your presentation.

Make Your Presentations Pop!

Getting your Message Across

A presentation is only as good as the message you’re trying to get across. So what exactly is your message? If you don’t know, the audience sure won’t. Try to figure out what you want to say before you get started.

Remember one important thing:

You must have at least two main points for a presentation.

Why? Because you need to focus both on value for yourself and value for the viewer.

Yes, you’re creating the presentation as some kind of marketing tool. Whether your main goal is to get email subscribers, sell something, increase traffic or just increase brand awareness of your product or your name, you are marketing something.

But remember that your viewers don’t care about your message. They are there for something interesting or educational. As long as you provide that and focus on that, the rest of your message will come across much better than if you focused solely on your own message.

Not only that, but if your presentation is useful, people will share it and you’ll exponentially increase your reach!

Make Your Presentations Pop!

Using Repetition

Repetition is a useful element in any presentation where you’re trying to drive home one point or a handful of points, because it reinforces your point until it sticks in the viewer’s mind and won’t let go.
Have you ever seen a television commercial that repeats the same thing over and over? Did it make you remember the point? Probably so. This tactic is used a lot in commercials, because it really works. It also works in speeches, online marketing, and many other areas.

Remember Martin Luther King, Jr.’s “I have a dream” speech? By repeating this phrase over and over, Dr. King helped usher in a new era in the civil rights movement, and it left a lasting impression on people for many years to come.

Pick one key point, find a suitable phrase to drive that point home, and repeat it several times in your presentation. Don’t overdo it, but using this phrase several times will let people connect with your point and truly remember it in a way that probably wouldn’t be achievable otherwise.

This could be anything from your URL, to your key marketing message, to your phone number, the name of your product, or anything else you really want to emphasize.

Repeat, repeat, repeat!

Make Your Presentations Pop!

Using Pattern Interrupts

A pattern interrupt is an extremely powerful marketing tool that gets your audience to stop thinking they’re viewing a marketing presentation or sales pitch, even if only for a brief moment, allowing you to grab their attention in a way you otherwise wouldn’t be able to.

In sales, pattern interrupts are used to get prospects to listen to what you have to say. For example, instead of saying, “Hello, this is Jim Smith from ABC Agency calling about a new investment opportunity.” You might say, “Hello, did I catch you at a bad time?”

The reason this works is because the conversation tends to go like this:

Salesman: Hello, did I catch you at a bad time?

Prospect: Sort of. Who is this?

Salesman: This is Jim Smith with ABC Agency. If it’s a bad time I can call back. When would be more convenient for you?

Prospect: Now is fine.

You see, most people will just want to get your call out of the way, so they will openly invite you to complete your call at that time. This is basically an open invitation to sell them something!

The same tactics can be used online to increase people’s attention to your presentations. Basically, you want to get people to view your presentation by doing something unusual with it in the first few seconds they view it.

Make Your Presentations Pop!

This could be anything, as long as it grabs attention in a way that differs from your average presentation and fits with the theme of your presentation.

Other Details

- 1 Ebook (PDF, DOC), 16 Pages
- 7 Part Autoresponder Email Messages (TXT)
- 1 Squeeze Page (HTML, PSD)
- File Size: 11,735 KB