Mobile Phone Profits Plr Ebook

Ebook Table Of Contents

TABLE OF CONTENTS ………………………………………….. 2
INTRODUCTION…………………………………………………. 4
2 THE NEW GENERATION OF WIRELESS ………………. 10
THE 4G NETWORK ……………………………………………………………..10
HOW IS A 4G NETWORK DIFFERNT?………………………………………11
APPLE’S IPHONE ……………………………………………………………….12
SMARTPHONES………………………………………………………………….13
THE PRIMARY TYPES OF 4G PHONE USERS……………………………..14
CASUAL USERS…………………………………………………………………14
THE BUSINESS USER ………………………………………………………….16
3 EFFECTIVE BUSINESS USERS AND THEIR WIRELESS DEVICES…………………………………………………………. 17
EMAIL ……………………………………………………………………………..17
WEB SURFING…………………………………………………………………..18
VIDEO CONFERENCING……………………………………………………….18
TEXT MESSAGING………………………………………………………………19
PHONE APPLICATIONS ……………………………………………………….19
VOICE ……………………………………………………………………………..19
THE FACE OF TODAY’S EXECUTIVE ………………………………………..20
BARACK OBAMA – A CASE STUDY ON TODAY’S EXECUTIVE…………….20
4 USE THE HOTTEST APPLIACTION TO YOUR ADVERTISING ADVANTAGE ………….. 24
YOUR WEBSITE …………………………………………………………………25
ATTRACTING VISITORS TO YOUR SITE…………………………………..27
MAKE SURE YOU’RE SEARCH ENGINE OPTIMIZED………………………..27
ADVERTISE A GADGET ………………………………………………………..28
ACCEPT MOBILE PAYMENTS ………………………………………………….28
TEXT MESSAGING ……………………………………………………………..29
OTHER SUCCESS STORIES IN MOBILE ADVERTISING………………..31
FACEBOOK MOBILE ONLY AD MARKET ……………………………………..31
SNAPGIANT SOCIAL AND TEXT MESSAGING ADVERTISING …………….32
MJOY’S UNIQUE TEXT MESSAGING SERVICE………………………………32
BLYK’S SUCCESS STORY………………………………………………………33
FREE 411 ………………………………………………………………………..34
5 THE WIRELESS ADVERTISING FUTURE: NEW APPLIACTIONS WITH POSSIBILITIES ………. 36
WIRELESS CARRIERS …………………………………………………………36
TWITTER………………………………………………………………………….38
SHOZU …………………………………………………………………………….39
MAPS AND GPS OPERATED DEVICES ……………………………………..40
6 CREATING YOUR OWN APPLICATIONS ……………… 41
THE TECHNICALITIES…………………………………………………………42
WIRELESS APPLICATION PROTOCOL (WAP) ……………………………….42
WIRELESS MARKUP LANGUAGE (WML)……………………………………..42
GETTING HELP………………………………………………………………….43
BASIC DECISIONS REGARDING YOUR APPLICATION………………..43
SOCIAL NETWORKING DEVICES……………………………………………..43
GAMES …………………………………………………………………………..44
GALLERIES………………………………………………………………………44
TOOLS……………………………………………………………………………44
BE CREATIVE……………………………………………………………………45
CONCLUSION…………………………………………………… 46

Ebook Sample Content Preview

INTRODUCTION

Welcome to the wireless revolution! If you’re new to the 4G wireless age, don’t worry. This is a great opportunity to learn about this technology and how it applies to business today. But, we understand that you do know business – and advertising. And, you certainly know how important advertising is to your business.

Like any business owner, advertising is an expense to your bottom line. So, it’s important to spend your advertising dollars to your greatest advantage. And as technology changes, advertising strategies and tools must change, too.

This book is designed to help you begin advertising to mobile phone users that are taking advantage of 4G technology. This technology gives them access to the internet, fast downloads, and streaming audio and video in addition to their voice and text messaging capabilities.

Even if you have a website and advertise via the internet, you may not be convinced that mobile advertising is right for your business. Following are some statistics that might change your mind.

• Nielsen Mobile, which reports on trends in the wireless industry said that, back in May 2008, 15.6 percent of mobile subscribers in the US made regular use of the mobile Internet on their devices. As of January 2012 that number has increased to 69% of mobile phone users accessing the Internet daily on their mobile phones!