Online Biz Blueprint MRR Ebook

Table of Contents

Internet Marketing Business Models ……….. 5
Introduction to Internet Marketing …………. 5
Defining the Business Model … 6
Types of Business Models ……. 6
How to Choose the Right One for You …. 11
Conclusion ………… 12
Getting To Know Your Market through Research ……. 13
What is Market Research? ….. 13
Benefits of Market Research .. 14
What You Are Trying to Learn ……………. 15
Market Research Methods ….. 16
Personal Market Research …. 16
Interviews for Market Research ………….. 17
Focus Groups for Market Research …….. 18
Competition-Based Market Research ….. 18
Telephone Surveys for Market Research 19
Internet Market Research …… 19
Conclusion ………… 20
Creating Your Online Identity and Brand … 21
What is an Online Identity & Brand? ……. 21
Why is it Important? …………… 22
Setting Up Your Brand ……….. 22
Creating Your Physical Identity …………… 22
Creating Your Intangible Identity …………. 23
Branding & Propagation ……… 24
Maintaining Your Brand ……… 25
The Importance of Googling Yourself ….. 25
Blogging ……………. 25
Professional Associations …… 26
Google Alerts …….. 26
Domain & Social Media Names ………….. 26
Signatures & Descriptions …… 27
Forums and Q & A Websites . 27
Conclusion ………… 27
Setting Up Your Marketing Website Hub … 29
What is a Marketing Website Hub? ……… 29
Traditional Marketing vs. a Marketing Hub …………… 29
Why You Should Have a Marketing Website Hub …. 30
How a Hub Works . 31
Setting up Your Hub: Step-by-Step (200) ……………. 32
Hub Elements ……. 33
How to Create Downloadable Products….. 36
Defining a Downloadable Product ……….. 36
Why Digital Products? ………… 37
Type of Digital Products ……… 38
Choosing Your Method ………. 42
Conclusion ………… 42
Setting up A Solid Sales Funnel ……………. 44
What is a Sales Funnel? …….. 44
The Sales Process 44
Common Types of Sales Funnels ……….. 47
Upselling & Cross-Selling …… 50
Conclusion ………… 50
Quickest Way to Get Visitors to Your Site . 51
Getting Visitors to Your Website Organically ……….. 51
Fastest Methods of Getting Visitors …….. 52
Conclusion ………… 57
The Art of Building a List of Buyers ……….. 58
What is an Email List? ……….. 58
Why an Email List Is Important …………… 58
The Basics of Building an Email List ……. 59
Promoting Your Email List ….. 61
Conclusion ………… 64
Using Competitors Products to Your Advantage …….. 66
Who Are Your Competitors? .. 66
What is Your Market Position? ……………. 67
What Products Are Offered by Your Competitors? .. 67
Eight Ways to Use Your Competitors Products to Your Advantage ……….. 68
The Free Method to Finding New Customers …………. 74
Who Are Your Customers? …. 74
What do Those Customers Need? ………. 74
How Can You Meet Those Needs? …….. 75
The Free Method: Lead Magnets ………… 75
Types of Lead Magnets ……… 76
Conclusion ………… 80

Sample Content Preview

Affiliate Marketing

Affiliate marketing is the first internet marketing business model we‟ll be discussing. Have you heard of the website Clickbank? Clickbank is a well-known place where affiliates can find products to promote. Clickbank is by no means the only website that offers this service, but they are probably the biggest and most well known.
When you do affiliate marketing:

you get the customer to visit your site

you use your sales page to convince them to buy

then you send them to the seller‟s website with your affiliate ID attached.

This means that when they buy the product, you get a commission.

The exact amount of the commission varies with each product, but it can be a substantial amount of money.

Amazon Affiliate

The next model that we‟re going to discuss is the Amazon affiliate program. The reason that the Amazon program isn‟t lumped in with the other affiliate marketing programs listed above is simple: it‟s so good that it deserves its own section. Amazon has everything that you could possibly want listed on their website.

It doesn‟t matter what product you are looking for, Amazon almost certainly has it. The great thing is: if you send someone to Amazon to buy a product that they were looking for anyway, Amazon pays you a commission.

All you have to do is figure out how to get people to your page, determine what products they are interested in, and then send them onto Amazon to buy that product.

Content Marketing

Next, we‟re going to discuss content marketing. Content marketing is a type of marketing where you create content for the purpose of creating keywords that you will be indexed for in the search engines.

This is different than a blog, because this content is designed differently. It needs to inform and be of great value to the reader. It is more formal than a blog post; it is an article.

Content marketing works as long as you remember that content is king – meaning that having good content (and a lot of it) is the number one thing that is going to get your website ranked high in the search engines.

You still need to do your keyword research of course, and you still want to be using linking strategies, but content marketing is all about the quality of the content.

Blogging

Next, we‟ll be discussing blogging. Blogging is something that nearly every

major company does on their website and there is a really good reason for that – it works. There are several reasons that someone might start a blog for commercial products and services: first, it builds credibility.

If people read a blog post about the industry and you know what you are talking about, then they are much more apt to buy something from you. The second major advantage is that it builds the number of keywords that
you‟re indexed in the search engines for, which means more traffic.

Finally, it brings visitors to your blog through their own volition. If someone reads your blog and subscribes to your RSS feed, they could come and revisit whenever you create a new post.

Other Details

- 10 Articles (TXT)
- 1 Ebook (PDF), 81 Pages
- 14 Graphics (PNG)
- 1 Salespage (HTML)
- Checklist, Resource Cheat Sheet, Mindmap, Optin Page, Social Media Images, Email Swipes
- Year Released/Circulated: 2022
- File Size: 23,975 KB

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