Top List Mistakes Plr Ebook

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No matter how much traffic you have, even if it’s one visitor, it’s never too early to start trying to build your list. You never know when that one person who would buy absolutely everything you promote might come along, so it’s a good idea to get up a squeeze page and a lead magnet and start trying to gather subscribers immediately.

Let’s say you decide to wait until you are getting 1,000 unique visitors per day to start building your list. And let’s say it takes you a full year, 365 days, to reach that point. And let’s say you got an average of 100 visitors each day before that point. And let’s say that your squeeze page would have converted 10% of those people to subscribers.

10% of 100 visitors per day (10) x 365 days = 3,650 subscribers

Remember how I mentioned that the average subscriber is worth $1 per month? That’s $3,650 per month worth of income you could be missing out on! This is just a simple example, but you can see my point, right?

Mistake #2

Bad Lead Magnets

A lead magnet, in case you’re not aware, is whatever you’re giving away as an incentive to get people to join your list. This might be a free video, a report, an eBook, a multi-day email course, or perhaps just a free coupon or discount offer.

A lot of people make the mistake of thinking they can throw together a 5-page report that offers very little real value. While it may work to get people to join your list, it isn’t going to benefit you much for the long term.

Why?

Because your lead magnet isn’t only to get people to join your list. It’s also a preview of what you know. It’s a preview of what kind of valuable things you might offer in the future. It lets people know you’re an expert in your field.

Your lead magnet should actually be of such high quality that people would be willing to pay for it. The higher the quality, the more people will want to buy whatever you offer for sale later, because they will automatically think, “If the freebie is this great, the paid stuff must be freaking incredible!”

Mistake #3

Bad Squeeze Pages

A bad squeeze page is going to kill your list building efforts faster than anything else. If your squeeze page is poorly constructed, you could be losing out on a very large number of subscribers.

Let’s look at the example from the previous section. Those 3,650 subscribers would be half that (only 1825) if your squeeze page converted at 5% instead of 10%. That’s potentially a difference of getting $1,850 on average per month instead of $3,650 per month!

You probably won’t come up with a perfect squeeze page right off the bat. It might take testing several iterations before you come up with the right version. But you can use A/B split testing to determine which version converts best for you. You could even send some paid traffic to your squeeze page iterations to test them before you start using them.

I’m sorry that there’s no one be-all, end-all squeeze page example I can give you that is guaranteed to work in any niche. Different markets will respond better to different tactics. That’s why you should test different styles, different headlines, different images, different colors, even different lead magnets until you get a squeeze page that converts well.

Mistake #4

No Autoresponder Sequence

Okay, so let’s say you have built a list of several hundred (or thousand) people. Now what?

If you’re not using an autoresponder sequence, you’re really missing out on a lot of potential from your list. The reason for this is that you want to keep your list warm until you’re ready to send out your next offer.

What do I mean by warm?

Well, let’s say you join an email list to get a free report. You read the report and like it, but you don’t get any emails from this marketer for several weeks. Then suddenly you get an email selling something.
You may have forgotten who this person is. You may not immediately remember that free report you got, or where it came from. Now suddenly this person seems like a spammer. You hate spam, so you just click the “spam” tag in your email and you don’t get any emails from that person anymore.

Do you want this to happen to you? No? Then keep your list warm by using an autoresponder to send them interesting, valuable emails every few days for a while after they join to keep them warm.

Other Details

- 1 Ebook (PDF, DOC), 15 Pages
- 7 Part Autoresponder Email Messages (TXT)
- 1 Squeeze Page (HTML, PSD)
- File Size: 5,741 KB