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Table Of Contents
A …………………. 3
B …………………. 6
C ………………….8
D ……………….. 11
E ……………….. 13
F ……………….. 14
G ………………. 15
H ………………. 17
I ………………… 18
J ……………….. 19
K ………………. 19
L ……………….. 21
M ………………. 23
N ………………. 25
O ………………. 26
P ……………….. 27
R ………………. 31
S ……………….. 32
T ……………….. 37
U ………………. 39
V ………………. 40
W ……………… 41
Sample Content Preview
A
A/B TESTING – The method in marketing research to test the effectiveness of marketing strategies. A/B testing starts with a control or initial marketing scenario. The control scenario ‘A’ is usually defined through several aspects (e.g. cost, color, texture, shape, fonts, site layout, web copy etc). An alternative scenario ‘B’ is created by changing the defined aspects. Subsequently, the market response from ‘A’ will be compared to that of ‘B’.
ABOVE THE FOLD – The section of a Web page that is visible without scrolling. Ads placed above the fold are assumed to be viewed and clicked more often. Therefore, advertisers often look favorably at placements that are above the fold on a Web page.
AD BLOCKING- The blocking of Web advertisements, typically the image in graphical Web advertisements. There are claims that download time improved considerably by blocking slow-loading banners and buttons. Consequently, ad blocking might actually encourage more aggressive forms of generating revenue. If legitimate Web advertising is eliminated, content sites will feel the pressure to sacrifice editorial integrity by using sneaky advertorials, charge subscription fees for content… or be forced out of business.
AD COPY- The actual text in an advertisement that aims to get your prospective
Other Details- 1 Ebook (PDF), 43 Pages
- 1 Squeeze Page
- Year Released/Circulated: 2011
- File Size: 495 KB
License Details:
Yes can be sold
Yes can sell resale rights or master resell rights
You can add the product into your product bundle or package and sell for a higher price
Yes can be added to a paid membership site
You CAN give the product away for FREE
You CANNOT offer the product as a bonus to another product you are selling. However, you can offer other bonuses to this product when selling
You CANNOT sell the product on auction sites such as eBay.com
You CANNOT use nor sell this product in a dime sale event, under any circumstances at all. An event that constitutes a dime sale is one whereby the product starts selling at a very low price and increases every dime after a certain time frame or with every purchase using the dime sale script