Video Marketing Made Easy Personal Use Ebook

Table of Contents

Introduction 04
Chapter 1: What Is Video Marketing All About? 05
Chapter 2: Planning A Successful Video Marketing Strategy 10
Chapter 3: Creating Your Marketing Video Step by Step 16
Chapter 4: Uploading Your Video To the Right Places 22
Chapter 5: Advertising Your Videos The Free Way 28
Chapter 6: Advertising Your Videos The Paid Way 33
Chapter 7: Running a Successful Video Marketing Campaign with YouTube 37
Chapter 8: Running a Successful Video Marketing Campaign with Facebook 41
Chapter 9: Running a Successful Video Marketing Campaign with Twitter 45
Chapter 10: Running a Successful Video Marketing Campaign with Snapchat 49
Chapter 11: Advanced Video SEO For Your Video Marketing Efforts 53
Chapter 12: Going Live Like A Pro 57
Chapter 13: Popular Video Metrics You Should Track 61
Chapter 14: Using The Flywheel Model In Your Video Marketing 66
Chapter 15: Advanced Video Marketing On Social Media 70
Chapter 16: Outsourcing Your Video Marketing The Right Way 77
Chapter 17: Video Marketing Do’s And Don’ts 82
Chapter 18: Video Marketing Premium Tools And Services To Consider 87
Chapter 19: Video Marketing Success Stories 92
Chapter 20: Video Marketing Frequently Asked Questions 97
Conclusion 102
Top Resources 103
Special Offer 104

Sample Content Preview

Measure your Results

Just as you keep track of the key performance indicators for written content, you must produce, publish and then check the engagement data of your video. In this way you can justify your investment in the videos and thus, understand what is performing well.

Once you have established the logistics, you can determine how your video content is reaching your objectives.

Chapter 3: Creating Your Marketing Video Step by Step

Hey there fellasfriends! It is no secret that businesses, and anyone who wants to make a buck online for that matter, now needs to have their own video marketing strategies.

Starting with this lesson, we are going to walk you through all the steps that you have to take to prepare an effective video marketing plan to grow your business for long-term success! Formatted: Font: (Default) Candara, English (United States)Formatted: Normal, Line spacing: 1.5 linesFormatted: Font: (Default) CandaraFormatted: Font: (Default) Candara, English (United States)Formatted: Font: (Default) CandaraFormatted: Font: (Default) Candara, English (United States)Formatted: Font: (Default) Candara

For that, we have to start with the basics, and in this lesson we are going to teach you how to create a marketing video the right way, step by step.

Creating A Marketing Video Checklist

While it is true that it only takes a capable cellphone to record a competent video these days, it is important that you “get it right” from the very start, as your brand’s relevance depends on the impression you make when you build an audience of potential customers.

So before you even think about shooting your first marketing video, we recommend that you make sure to have these things is stuff ready:

✓ Equipment: Securing equipment is the most stressful part of video marketing for some people, but this doesn’t have to be overwhelming. Here you have to focus on securing a camera, and a mic for recording voice over.

For a camera, we recommend that you use your own smartphone. Make sure that your smartphone’s camera is between 8 to 13 pixels, and that it is able to record at 24 to 30 Frames Per Second. Our additional advice is that you buy a tripod for your phone, which will help allow you to avoid shakshaky shotsing angles!

✓ Talent: Who will star in your marketing videos? You have to gather the people that will represent your brand in your videos. If possible, keep a single person that the viewer can relate to. Formatted: Font: (Default) Candara, English (United States)Formatted: Font: (Default) CandaraFormatted: Font: (Default) Candara, Bold, English (UnitedStates)Formatted: Font: (Default) Candara, BoldFormatted: Font: (Default) Candara, English (United States)Formatted: Font: (Default) CandaraFormatted: Font: (Default) Candara, English (United States)Formatted: Font: (Default) CandaraFormatted: Font: Candara, Bold, English (United States)Formatted: Normal, Line spacing: 1.5 lines, No bullets ornumberingFormatted: Font: Candara, English (United States)Formatted: Normal, Line spacing: 1.5 linesFormatted: Font: Candara, Bold, English (United States)Formatted: Normal, Line spacing: 1.5 lines, No bullets ornumberingFormatted: Font: Candara, English (United States)

As for voice over talent, you can record yourself, or get someone on your team to do it, but if that’s not an option, you can always hire good, affordable voice over talent on places such as fiverr.com.

✓ Setting: It is key that you prepare the setting of your marketing videos. Things you have to consider when securing a place to record your videos in are adequate lightning, and ample space for shooting from different angles.

Also, you have to secure a surface that you can use as a green screen, as well as stands that you can use to position your cameras, your key light, and your back light.

Software: Finally, you have to prepare the software that you will use to edit and create your final video. There is an ample variety of software available for this end, both free and paid. Our recommendations include Lightworks, Apple’s iMovie, and Adobe Premiere Pro.

Other Details

- 1 Ebook (PDF), 108 Pages
- Top Resource Report, Cheat Sheet, Mindmap, Special Report
- Year Released/Circulated: 2020
- File Size: 5,542 KB

License Details:

[YES] Can use

[NO] RESELL OR GIVEAWAY